Introducing FashionEVO 2024 Runway Designer: Cute-Saint
Cute-Saint introduced its latest collection, Irin-Ajo—meaning “The Journey” in Yoruba. Known for blending African heritage with global luxury, Irin-Ajo narrates the tale of an African traveller journeying from the vibrant, colourful shores of Africa to the serene, luxurious French Riviera.
Each piece captures the essence of this cultural fusion, merging rich African craftsmanship with the easy elegance of Mediterranean luxury. The collection features materials such as Funtua cotton, deadstock lace, linen, and silk, all sourced and dyed by skilled local artisans. This not only enhances the collection’s aesthetic appeal but also underscores the brand’s commitment to sustainability and cultural preservation.
The reveal of the collection left the audience in awe, illustrating its undeniable allure and artistic brilliance.
Credits:
@fashionevostyle X @africacreativemarketglobal
Photography: @insignaonline
Videography: @raremagic_gallery
Hairstylist: @zubbydefinition
Makeup: @mysticbeauty.101
Stylist: @korede.james
Show Producer: @mahoganyinternational
Set designer @atlanticexhibitionnig
Project Coordinator – Oluchi Nsofor (@oluchinsofor)
Assistant Project Coordinator 1- MaryAnn Godfrey (@annegodfrey_)
Assistant Project Coordinator 2- Temilade Adeyemo (@lynn_notions)
