Kenya Takes Moscow: KikoRomeo Debuts ‘Ewala’ Collection on the Runway at Moscow Fashion Week
Pioneer fashion house KikoRomeo delivered a landmark presentation for Kenyan fashion on October 1st, taking the runway at the Central Exhibition Hall Manege during Moscow Fashion Week. Facilitated by Nairobi Fashion Week, the showcase debuted the brand’s acclaimed Ewala collection to an international audience of editors, buyers, and industry leaders.
Under the creative direction of Ann and Iona McCreath, Ewala explores structure, drape, and material intelligence. The collection balances architectural tailoring with fluid, organic forms, incorporating rainfed organic cottons alongside handloom textiles and signature hand-carved coconut shell buttons and brass hardware. Moving away from fleeting trends, the lineup puts zero-waste garment construction and long-form craftsmanship at the center of modern Kenyan design.
Accoriding to Ann McCreath, Founder of KikoRomeo;
“The Ewala collection is a direct reflection of Kenya’s evolving design identity. Bringing this work to Moscow was about using fashion as a medium for true cultural exchange—sharing the deep storytelling, artistic intent, and handcraft heritage coming out of Nairobi today.”
The runway showcase represents part of a broader international movement spearheaded by Nairobi Fashion Week, aimed at opening new consumer markets, highlighting Kenyan material innovation, and reinforcing Kenya’s standing in the global fashion community.
In the words of Brian Kihindas, Creative Director of Nairobi Fashion Week;
“Kenyan fashion operates at an international standard. KikoRomeo’s reception at the Manege proves that our fashion industry isn’t just participating in the global conversation—it is actively shaping it.”
About KikoRomeo
A heritage brand, widely credited with transforming fashion in Kenya, and mentoring many designers and artisans over the last two decades, KikoRomeo meaning “Adam’s Apple” in Kiswahili, was founded in 1996. Transcending cultures and fashion trends, KikoRomeo puts sustainability at its core, striving to create longevity in each garment by using handmade and hand-dyed fabrics as well as hand-carved trims, sourced from the African continent. Their fabrics come mainly from natural fibres including cottons, linens and silk, as well as explorations into alternative fibres such as those derived from sisal and orange peel. KikoRomeo’s silhouettes are effortlessly elegant, with attention to detail, they are treasured as works of art by all those who wear them.
Follow KikoRomeo on Instagram @kikoromeo
