Awa Meite, a Premium African Fashion Brand in Mali, Brings African Magic to Lagos Fashion Week 2022
Awa Meite, a premium unisex African fashion brand based in Mali, wowed audiences at Lagos Fashion Week 2022 with its stunning showcase of African-inspired designs. The brand, known for its high-quality craftsmanship and use of traditional African textiles, brought a touch of African magic to the event with its vibrant colors, intricate patterns, and unique silhouettes.
Founded by Awa Meite, the eponymous brand has quickly become a go-to for fashion-conscious individuals looking for unique and authentic African fashion. With a focus on sustainability and ethical production, the brand uses locally-sourced materials and supports local artisans and craftsmen.
At Lagos Fashion Week 2022, Awa Meite’s collection showcased the brand’s signature use of bold, eye-catching prints and colors, combined with modern silhouettes and intricate detailing. The collection included flowing dresses, tailored suits, and statement accessories, all designed to celebrate the beauty and diversity of African fashion.
One standout piece from the collection was a stunning maxi dress made from hand-dyed indigo fabric, featuring intricate embroidery and beading. Another was a tailored blazer and pants set made from a bold, geometric print fabric, paired with a statement necklace made from recycled glass beads.
Speaking about the inspiration behind the collection, Awa Meite said, “I wanted to showcase the beauty and richness of African culture through our designs. Our textiles are steeped in history and tradition, and we wanted to celebrate that while also incorporating modern design elements.”
The brand’s commitment to sustainability and ethical production was also evident in the collection. All of the fabrics used were locally-sourced and hand-dyed using traditional techniques, and the brand works closely with local artisans to create its pieces. In addition, the brand uses recycled materials and implements eco-friendly practices throughout its production process.
Overall, Awa Meite’s showcase at Lagos Fashion Week 2022 was a celebration of African fashion and culture, showcasing the brand’s unique vision and commitment to sustainability. With its high-quality craftsmanship, use of traditional textiles, and modern design elements, Awa Meite is set to become a leading force in the African fashion industry.